PigPR vs Brand24
Brand24 is great listening software. PigPR is the agency tool that also answers — at a fraction of the price.
No card for either · the Report Card grades your AI visibility in 30 seconds
| Feature | Brand24 | PigPR |
|---|---|---|
| Entry price | $199/mo annual billing ($249 monthly) | $0 free plan · paid from $49/mo |
| Free plan | No — 14-day trial | Yes — 1 name monitored, forever |
| Pricing model | Keyword pool shared across all projects | Per-client workspaces — no shared pool |
| AI replies to mentions | None — listening only | AI-drafted, human-approved, included in every plan |
| White-label client portals | White-label reports gated to Pro+ ($399/mo annual) | Live share-link dashboards on every plan |
| AI answer-engine visibility | Paid add-on (AI Visibility module) | Included — 6 engines, checked weekly |
| TikTok | Yes (gated on some tiers) | Yes |
| Threads & Pinterest | Not listed among monitored sources | Yes — keyword search, opt-in per client |
| Yes — public page monitoring | Your own page + its comments | |
| Link opportunities (unlinked mentions) | Yes — unlinked-mention tracking | Yes — Link opportunities view |
| Backlink monitoring | Yes — backlink checker use case | Yes — weekly snapshots: totals, referring domains, domain rank, newest links |
| Competitor ad alerts | Not listed among features | Meta + Google ad libraries, weekly, included |
| IMDb rating tracking | — | Yes — films & actor pages, weekly deltas |
| Trade press monitoring (Variety, THR, TheWrap, Deadline) | — | Yes — swept every run, keyword-matched |
| TikTok / Instagram / X follower tracking | — | Yes — weekly snapshots, when handles are configured |
| Court & legal monitoring (federal dockets, DA press, bar discipline) | — | Yes — CourtListener every 12h, BYO free API key |
| Industry signals (IMDb rank, TMDB scores & box office, Wikipedia views, Google Trends) | — | Yes — weekly, on reports + share pages |
| Spotify tracking | Podcast mentions — no playlist/release-level tracking | Playlist, release & podcast tracking |
| VK (VKontakte) | Not listed among monitored sources | On roadmap |
| Google rank & local pack tracking | — | Yes — daily SERP top-10 + weekly Maps local pack, per client keywords |
| Update cadence | Every 12 hours on entry; real-time on Pro+ | Sweeps every 6h / 3h / 1h by tier |
Brand24 facts from brand24.com/prices as of July 2026; their plans change — check their site for the latest.
Same job, very different invoice
Brand24 Individual
$199/mo, annual billing
- 3 keywords — shared across every project
- 2,000 mentions/month
- Updates every 12 hours
- 1 user
- No reply tools, white-label, or AI visibility
PigPR Studio · most popular
$149/mo, month-to-month
- 10 client workspaces — each with its own keywords, alerts, reports
- 500 AI-drafted replies/month
- Sweeps every 3 hours
- Unlimited seats
- White-label dashboards + AI answer checks included
Put plainly: an agency with ten clients on Brand24 Individual is squeezing ten brands into three shared keywords. The same agency on PigPR Studio pays $50 less per month and every client gets their own workspace, keywords, alerts, and a white-label report to open on Monday morning. That's the whole argument.
Where Brand24 wins
They've been doing this since 2011 and it shows. Credit where due:
Source breadth
Brand24 claims 25 million online sources across 108 languages. If maximum raw coverage is the job, that's a real advantage — we don't pretend otherwise.
Mature multilingual sentiment
Sentiment analysis in 108 languages, refined over a decade. Ours is good; theirs has a ten-year head start.
Real-time updates on Pro+
On Pro ($399/mo annual) and above, mentions arrive in real time. Our fastest tier sweeps hourly.
An established review base
G2 4.6/5 across roughly 300 reviews, plus a 30-day money-back guarantee and no automatic overage charges. They've earned their reputation — we're the newer, focused tool.
Where PigPR wins
It listens AND answers
"No publishing or engagement. Brand24 listens but doesn't respond," as a dupple.com review put it. PigPR drafts the reply to every mention in the client's voice — a human always approves before anything is sent. No second tool needed.
Agency math without the keyword trap
Brand24's keyword pool is shared across every project — 3 keywords on the $199 entry plan. PigPR gives every client its own workspace with its own keywords, alerts, and reports. Ten clients fit on Studio at $149/mo.
White-label isn't gated to $399
Brand24 reserves white-label reports for Pro+ ($399/mo annual). PigPR's live, white-label share-link dashboards are included on every plan — even the free one.
AI answer checks included
Brand24's AI Visibility module is a paid add-on on all plans. PigPR checks what ChatGPT, Gemini, Perplexity, Grok, and Qwen say about each client weekly — included in every plan, free tier too.
Link opportunities built in
Every news and blog mention is checked for a link to the client's site; mentions without one surface in a Link opportunities view as outreach targets — the use case Brand24 markets as its backlinks checker, included here on every plan.
Free forever, not 14 days
Brand24 offers a 14-day trial (no card, full access — fair). PigPR's Free plan never expires: one name, every source, 25 AI-drafted replies a month, no card ever.
Who should pick which
Pick Brand24 if…
- Enterprise breadth is the job — 25M sources, 108 languages, broadcast-adjacent coverage.
- You need real-time mention streams and are fine paying Pro+ prices for them.
- Your team already has a separate engagement tool and only needs listening.
- You want a vendor with a decade of reviews behind it.
Pick PigPR if…
- You're an agency or small team juggling multiple clients — per-client workspaces, no shared keyword pool.
- You need monitoring plus client-ready white-label reports plus reply drafting in one tool.
- You care what ChatGPT, Gemini, Perplexity, Grok, and Qwen say about your clients — included, not an add-on.
- Sane pricing matters: free to start, $49–$299/mo, month-to-month, cancel anytime.
Brand24 vs PigPR, answered
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Brand24 facts from brand24.com/prices as of July 2026; their plans change, check their site.